Career Opportunities

• An email marketer who thrives on crafting strategic campaigns that generate immediate sales
• Familiar with direct response legends like Jeff Walker, Dan Kennedy, Eugene Schwartz

• Write and develop compelling offers (both short and long-form copy) that awakens interest, powerfully positions our world-class trainings, and develops a strong emotional tie that produces immediate sales and leads
• Measure and analyze marketing campaign performance to make strategic data-driven decisions
• Rapidly respond to the needs, demands, and tastes of our audience
• Test new strategies to build audiences, increase engagement and boost reach
• Coordinate and align marketing efforts with business operations to launch new training events and products

• Write and develop compelling offers (both short and long-form copy) that builds trust and drives readers to make an immediate purchase
• Learn our unique copywriting recipe that has been proven to grow revenue
• Leverage our years of direct response marketing and utilize past data trends and metrics to help predict offer and copy success
• Use your own creative abilities and data skills to enhance and refine our proven marketing methodology
• Measure and analyze marketing campaign performance to make data-driven decisions that allow you to rapidly respond to the needs, demands, and tastes of our audience
• Confidently persuade and sell your ideas when collaborating with both internal and external parties including: subject matter experts, business partners, marketing teams, media vendors nationwide, and others
• Stay current on industry content and digital marketing trends, tools and resources
• Stay current on trending content opportunities for Behavioral Health, Healthcare and Rehab professionals

• Proven success with direct response copywriting (please submit examples with your resume)
• College Degree in Marketing, Business, Journalism or related field and/or relevant experience
• Ability to measure email performance using analytics tools and sales reports
• Ability to articulate strategy and tell stories with data
• Ability to work independently and remotely, as well as collaboratively in a team environment

• Generating revenue through mobile app sales
• Creating and implementing business strategies for Ecommerce
• Designing automated e-mail campaigns

• Ten unique email channels for behavioral health clinicians, rehab professionals, and healthcare workers
• Engaged email lists that exceed 1 million names (and growing)
• The execution of creating content and copy that fuels 3000+ campaigns and 300+ million emails annually

• Remote or hybrid
• Be part of a collaborative team of digital marketers
• Generous benefits package
• Incentive plan
• 401(k) with above-market match that immediately vests
• Professional development opportunities and tuition assistance

Go Direct & Assume Competence - we expect open, honest and ethical relationships both internally and externally

Be an Entrepreneur – our associates view their position or area as if it were their own business, and make decisions accordingly

Innovation & Creativity - Continuous improvement and extraordinary ideas are what facilitate our ability to meet our mission

PESI is seeking a psychologist, mental health counselor or social worker who is passionate about engaging with other psychotherapists via social media. The ideal candidate loves to inspire, is deeply curious, and feels energized by connecting with others and collaborating with a vibrant community of mental health professionals. If you have social media experience and want to discuss important topics and leading issues in the field, as well as creatively share continuing education opportunities, this job is for you!

• Lead and work alongside a social media team.
• Further our mission of connecting knowledge with need on our social platforms through uplifting and thought-provoking posts, sharing our speaker and author experiences, promoting special offers and new products, and discussing psychotherapy news, important topics and leading issues.
• Set up and optimize social content for both organic and paid efforts on Facebook, LinkedIn, Instagram, Pinterest, YouTube, X.
• Collaborate with respected experts in the field, internal and external partners.
• Engage with readers and experiment with new forms of storytelling and voice.
• Monitor content effectiveness. Use analytics and data to make content decisions.

• Degree in psychology or behavioral health related-field; clinical experience is a Plus
• 2-3 years of professional social media experience (organic and/or paid) in the behavioral health area
• Creative, passionate and ambitious, full of positivity and empathy, expressive and outgoing
• Excellent written and verbal communication skills
• Ability to effectively manage production schedules while meeting deadlines
• Motivated to test different social strategies and learn new technologies
• Excellent problem solving skills in a fast-paced environment

• Experience with Sprout Social, social media platforms and tools
• Experience with Google Analytics or other web analytics service
• Experience with graphics editing and management, i.e. Canva, Adobe Photoshop
• Experience with video editing software like Adobe Premiere Elements
• Experience with blogging and content management systems
• Experience with SEO

• On-site, Hybrid or Remote; flexible schedule
• Be part of a supportive, fun team
• Generous benefits package
• Incentive plan
• 401(k) with above-market match that immediately vests
• Professional development opportunities

This position is full time, 40 hours per week (Monday-Friday). Our headquarters are in Eau Claire, Wisconsin, with employees both nationally and internationally.

What else you should know about us:
We are an organization that loves to play the game of business and we are unapologetically driven and dedicated to creating world-class educational solutions for our customers. By doing so, we get to help people around the world find comfort and healing.

Candidates must be able to provide proof of eligibility to work in the United States following an offer of employment.

Equal Employment Opportunity
PESI is committed to creating a diverse environment and is proud to be an equal opportunity employer. All employment decisions are based on business needs without regard to race, color, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status or any other applicable legally protected status. All qualified candidates are encouraged to apply.